Webinars

Webinar: Maximizing Event Impact

Written by BetterUnite | Jan 6, 2025 3:38:54 AM

Maximizing Event Fundraisers: Engage Major Donors and Secure Major Gifts at Your Next Gala or Event

Kick off your 2025 fundraising efforts with actionable strategies to elevate your nonprofit’s events and fundraising potential. This value-packed webinar delves into engaging major donors and securing impactful gifts that can transform your organization’s mission.

Hosted By: Leya Simmons

CEO and Co-Founder of BetterUnite
Leya Simmons is a nonprofit innovator who empowers organizations with tools and insights to fundraise effectively. Her expertise in nonprofit success will guide this session, ensuring every attendee walks away with practical knowledge and a renewed sense of confidence.

Featuring: Beth Ann Locke

Senior Consultant, Gail Perry Group
Beth Ann Locke brings decades of experience in cultivating relationships with major donors and planning impactful fundraising events. As a recognized thought leader in nonprofit fundraising, Beth Ann has helped countless organizations exceed their fundraising goals through major donor engagement and event optimization strategies.

What You’ll Learn From This Webinar:

Engaging Major Donors with Purpose

Discover how to identify and connect with major donors who align with your mission. Beth Ann Locke shares her expertise in building relationships with these key supporters, ensuring your approach feels intentional and authentic. Learn the importance of tailoring your communication to resonate with donors’ values, interests, and passions, creating long-lasting connections that inspire generosity.

Securing Transformational Major Gifts

Significant gifts can be game-changers for your organization. This webinar explores how to effectively ask for these important contributions in a natural and impactful way. Gain insights into what motivates major donors to give and how to position your organization as the perfect partner for their philanthropy. Beth Ann shares proven techniques for making major gift requests at events or galas, ensuring donors feel appreciated and inspired to give generously.

Designing Events That Drive Engagement

Your fundraising event is more than just a gathering; it’s an opportunity to create a memorable experience that inspires action. Learn how to optimize every aspect of your event to engage attendees, foster community, and encourage giving. From crafting compelling stories to leveraging emotional moments during your program, this session will show you how to design events that delight your audience and exceed your fundraising goals.

Creating Meaningful Experiences for Donors

Go beyond the basics of event planning and explore how to make your donors feel truly valued. Discover how small touches, such as personalized acknowledgments and thoughtful recognition during your event, can leave a lasting impression on your supporters. Beth Ann shares insights into creating events that generate revenue and deepen donor relationships, ensuring ongoing support for your mission.

Real-Life Success Stories and Strategies

Learn from real-world examples of organizations successfully engaging major donors and securing impactful gifts. Beth Ann Locke highlights case studies that showcase innovative approaches to fundraising and major donor engagement, giving you a clear path to replicate their success. These stories will illustrate how nonprofits can transform their fundraising events into powerful tools for growth and impact.

Watch the webinar below:

Slides from the webinar can be found here.